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Free eBook promotions drive sales

March 22, 2010

Dear Author Reader Survey results I posted earlier contain a couple of questions about free eBook promotions.  The survey asks if readers have downloaded a free promotional eBook and whether the promotion prompted them to make purchase.  The results for this audience are clear: they respond to the promotions and they make purchases based on downloads.

EBook promotions and resulting purchases.

EBook promotions and resulting purchases.

EBook promotions and resulting purchases data table.

EBook promotions and resulting purchases data.

A summary of the survey results can be viewed here.

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